Case study: Gumlet turned ChatGPT mentions into 20% of inbound revenue.  Read it →
Evan Bailyn, CEO of First Page Sage, launched the first named GEO service in May 2023 and claims credit for pioneering the discipline. That is a real contribution. The term…
What the Contract Structure Actually Determines, and Why Most Buyers Get It Wrong The short answer: Month-to-month GEO retainers typically run $3,000–$10,000/month and limit scope to on-site quick wins: schema…
The short answer: In 2026, AI search visibility determines which B2B SaaS brands enter buyer consideration sets before Google is ever consulted. The trends shaping this shift include zero-click discovery,…
TL;DR Most of what founders believe about GEO is wrong in a way you can measure, and two of these beliefs cost pipeline, not just visibility. The problem isn’t your…
A practical tier-based framework for content teams who rank on Google but don’t appear in ChatGPT, Perplexity, Google AI, or Gemini answers. The short answer: Whether AI cites your content…
TL;DR You rank on page one for your main keywords, your content calendar is full, and your buyers keep telling you they found a competitor in ChatGPT. That gap between…