Case study: Gumlet turned ChatGPT mentions into 20% of inbound revenue.  Read it →
TL;DR Your Domain Ranking is climbing, keywords are on page one, your content team shipped fourteen articles last quarter, and yet ChatGPT has never recommended your product once. That gap…
TL;DR A founder opens ChatGPT, types their category, and watches another brand get named in the first sentence of the answer. Their own brand does not appear. There is no…
Here is a scenario I have seen play out more times than I can count. A founder is six months into a content-heavy SEO engagement. Traffic is up, rankings look…
TL;DR 4 out of every 5 buyers who told Gumlet, a secure video hosting platform for SaaS companies, that they had found the company on ChatGPT actually arrived on the…
TL;DR You run your brand name through ChatGPT and watch five citations come back. Two are pages from your own site. Two are review platforms you have a free profile…
TL;DR The Princeton GEO paper is the most cited piece of academic research in the generative engine optimization industry, and almost nobody has actually read it. Most GEO articles cite…