Case study: Gumlet turned ChatGPT mentions into 20% of inbound revenue.  Read it →
AI Visibility

Profound vs AthenaHQ: Which AI Visibility Platform Actually Moves the Needle?
TL;DR You can buy a blood pressure monitor on Amazon for $30. It will tell you your reading is 160 over 100 with clinical accuracy. It will not tell you…

27 SaaS SEO Agency Red Flags (Checklist to Use Before You Sign)
TL;DR The short version: the biggest red flags when hiring a SaaS SEO or GEO agency in 2026 are claiming AI search expertise with no verifiable citations for their own…

The GEO KPIs That Survive a Board Meeting (and the Ones That Don’t)
TL;DR You are three slides into the quarterly review. The AI-search slide is up, twelve metrics deep, and someone asks the only question that matters: what did any of this…

What Is RAG (Retrieval-Augmented Generation) for B2B Content Marketers
TL;DR Retrieval-Augmented Generation (RAG) is the architecture that decides which brands show up in ChatGPT answers, which pages Perplexity cites, and which content Google AI Overviews pull from. Understanding how…

How to Switch from a Traditional SEO Agency to a GEO Agency: A 30-Day Transition Playbook
TL;DR The friction usually shows up in a sales call. A prospect mentions they spent time researching vendors before reaching out, names two or three tools they considered, and yours…

The 7 Best Founder-Led AEO Agencies for SaaS in 2026 (And the 4-Point Test That Disqualifies Most of Them)
You signed a $10K monthly retainer with an AEO agency after three calls with the founder. Three weeks in, the founder is gone. Your weekly call now runs with an…
