Case study: Gumlet turned ChatGPT mentions into 20% of inbound revenue.  Read it →
B2B SaaS Marketing

Traffic Is Flat but Demo Requests Mention ChatGPT: How to Double Down
TL;DR Your GA4 dashboard has looked the same for 3 months. Sessions are flat, organic clicks are flat, and the monthly report is starting to feel like an apology. Then…

Does Your Early-Stage B2B SaaS Actually Need AEO Yet? A Decision Framework
In the last four months, at least six agencies have published a version of the same advice: start AEO now, before you’re left behind. None of them agree on what…

The 5 Best GEO Agencies for HR Tech SaaS in 2026
Last quarter, a VP of Marketing at a mid-market HRIS platform told us their biggest problem was not traffic, but it was shortlists. Competitors with worse Google rankings were showing…

10 AI Search Trends B2B SaaS Marketers Should Watch in 2026
The short answer: In 2026, AI search visibility determines which B2B SaaS brands enter buyer consideration sets before Google is ever consulted. The trends shaping this shift include zero-click discovery,…

SimpleTiger Review 2026: 18 Years of SaaS SEO, Does it Translate to GEO?
A SaaS CMO I spoke with last month described her SimpleTiger evaluation this way: “Their SEO track record is hard to argue with. But when I asked them to show…

27 SaaS SEO Agency Red Flags (Checklist to Use Before You Sign)
TL;DR The short version: the biggest red flags when hiring a SaaS SEO or GEO agency in 2026 are claiming AI search expertise with no verifiable citations for their own…
