Case study: Gumlet turned ChatGPT mentions into 20% of inbound revenue. Read it →
GEO

B2B SaaS SEO Agency vs In-House Hire: The Real Decision in 2026
TL;DR Most B2B SaaS marketing leads ask the same question when organic shows up on the planning doc: do I hire an LLM SEO agency or do it in-house? The…

10 Best Technical SEO Agencies for SaaS Platforms (2026)
Key Takeaways Your SaaS product is live, features are shipping weekly, and your team has been writing content and building backlinks for months. And yet, half your pricing page is…

The B2B SaaS Founder’s Guide to AI Search Visibility
TL;DR If an AI had to recommend three companies in your category right now, would you clearly belong there? For 44% of the B2B SaaS companies we scored in our…

How B2B SaaS Companies Actually Generate Pipeline from SEO & AI Search (Not Just Traffic)
TL;DR 4 out of every 5 buyers who told Gumlet, a secure video hosting platform for SaaS companies, that they had found the company on ChatGPT actually arrived on the…

First-Party vs. Third-Party Citations in LLMs: What’s the Difference and Why It Matters
TL;DR You run your brand name through ChatGPT and watch five citations come back. Two are pages from your own site. Two are review platforms you have a free profile…

47 Phrases Making B2B SaaS Brands Invisible in AI Search (and What to Say Instead)
TL;DR Last year, Wynter surveyed 100 B2B SaaS marketing leaders at $50M+ companies. 94% admitted their brand sounds exactly like their competitors. Only 6% called themselves distinctive. The reason is…
