Case study: Gumlet turned ChatGPT mentions into 20% of inbound revenue.  Read it →
GEO

Reciprocal Rank Fusion, Explained: How AI Search Merges Results to Choose Citations
TL;DR A marketing lead watches a competitor get named inside ChatGPT for the exact category their own product leads on. The competitor has weaker Google rankings, fewer backlinks, and a…

How to Tell Your CEO That GEO Isn’t Just Hype (With Numbers)
TL;DR Here is the sentence that wins the meeting before you open a single slide: “Our next buyer is going to ask ChatGPT which vendors to shortlist, and today a…

10 AI Search Trends B2B SaaS Marketers Should Watch in 2026
The short answer: In 2026, AI search visibility determines which B2B SaaS brands enter buyer consideration sets before Google is ever consulted. The trends shaping this shift include zero-click discovery,…

8 GEO Myths B2B SaaS Founders Still Believe (And What the Data Says)
TL;DR Most of what founders believe about GEO is wrong in a way you can measure, and two of these beliefs cost pipeline, not just visibility. The problem isn’t your…

50 ChatGPT Prompts to Audit Your B2B SaaS AI Visibility (Copy-Paste Library)
TL;DR You typed your category into ChatGPT, asked it for the best tools, and watched a competitor get named while your brand sat in silence. Maybe it named you but…

Will This Get Cited? The AI Content Pre-Publish Checklist
A practical tier-based framework for content teams who rank on Google but don’t appear in ChatGPT, Perplexity, Google AI, or Gemini answers. The short answer: Whether AI cites your content…
