Case study: Gumlet turned ChatGPT mentions into 20% of inbound revenue.  Read it →
A language model adds a vendor to a shortlist when it can resolve the brand as an entity, place it in a category, and find independent sources that agree. DerivateX…
DerivateX has found that most B2B SaaS brands missing from ChatGPT recommendations do not have a content volume problem. They have an entity, evidence and corroboration problem. With only 3…
In the last four months, at least six agencies have published a version of the same advice: start AEO now, before you’re left behind. None of them agree on what…
A practitioner review of Skale’s SEO track record, GEO methodology, and the measurement questions every B2B SaaS buyer should ask before signing in 2026. Quick Answer: Skale is a London-based…
The short answer: In 2026, AI search visibility determines which B2B SaaS brands enter buyer consideration sets before Google is ever consulted. The trends shaping this shift include zero-click discovery,…
TL;DR Most founders brief an SEO agency the same way. They send the homepage, paste a keyword list, and ask for higher rankings. Three months later, the work feels generic,…