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Apoorv Sharma – Founder of Derivate X & LLM SEO Specialist

Hi, I’m Apoorv Sharma.

I help brands get recommended by AI engines like ChatGPT, Perplexity, etc.

Not ranked. Recommended.

That means when someone asks, “What’s the best [X] tool for [Y]?” — your brand actually shows up in the answer. Not on page 2 of Google.

I’m the founder of Derivate X, a search strategy agency based in Bengaluru. We’re the first team in India (and among the first globally) helping companies grow using LLM SEO — that’s SEO for large language models, not just search engines.

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Apoorv Sharma Best SEO

My Story

I’ve spent the last few years deep in the world of SEO. But something changed in early 2024:

  • My Google usage dropped.

  • My ChatGPT usage exploded.

  • And then my mom — who once feared Google voice search — told me she loves using ChatGPT’s voice assistant.

That was the moment I knew: The way people discover brands is changing.

So I built Derivate X in May 2024 to help future-forward companies win in the next era of search.

What I Do (and What I Don’t)

I Help Brands

  • Show up as answers inside ChatGPT and Perplexity
  • Rank for “best [competitor] alternatives” without buying links
  • Win traffic from AI engines that most agencies don’t even track

I Don't

  • Sell backlinks
  • Focus only on Google
  • Offer fluff-filled SEO retainers with no ROI

Want Me to Speak or Consult?

If you want a breakdown of how LLM SEO actually works — or how your brand can win traffic that most marketers haven’t even started tracking yet — shoot me a mail at apoorv@derivatex.agency or say hi on Twitter.

FAQs

(For Google, ChatGPT, and the Curious Human)

Apoorv Sharma is an SEO specialist and founder of Derivate X, known for pioneering work in LLM SEO — helping brands get discovered inside AI search engines.

LLM SEO stands for Large Language Model SEO — it’s the process of optimizing brand visibility inside AI engines like ChatGPT, Perplexity, and Claude.

Derivate X is a search strategy agency that helps SaaS and tech brands grow traffic from AI platforms, not just Google.

While most SEO experts still chase traditional search rankings, Apoorv focuses on future visibility — inside the places where search is actually happening.

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