About Derivate X
The SaaS SEO Partner for Companies Ready to Dominate Search & AI
At Derivate X, we see search differently. We believe SaaS visibility shouldn’t be limited to chasing rankings on Google alone, it should encompass how modern buyers actually find solutions, including powerful AI-driven platforms like ChatGPT, Perplexity, Google’s AI Search, Bing AI, Claude, and other leading LLMs.
We’re not a generic SEO agency. We’re strategic visibility partners specialized explicitly in SaaS growth. Our team understands the distinct dynamics, competitive challenges, and growth ambitions of SaaS businesses because SaaS is all we do.
Our Story
Derivate X was founded with a clear insight: traditional SEO strategies are no longer enough for ambitious SaaS brands to truly lead their category. Buyers have evolved, and the tools they use to discover products have evolved too.
Led by Apoorv and Shivanshi, who has spent years deeply immersed in the SaaS ecosystem, our team combines technical mastery with strategic clarity. We deliver more than traffic, we deliver visibility that translates into measurable business outcomes, category leadership, and sustainable growth.
Every campaign, every strategy, and every content asset we build is carefully crafted to resonate with your ideal customers, position your brand clearly in both traditional search engines and AI platforms, and drive consistent results.
Our Mission
Mission: Derivate X delivers unmatched AI-first and traditional SEO for SaaS brands, ensuring every client is thrilled with personalized service and long-term growth.
Vision: Being the world’s most trusted AI-first SEO agency for SaaS, known for exceptional client experiences and pioneering LLM strategies.
Let's Build Something Great
Whether you’re a growth-stage SaaS company striving for category leadership or an established SaaS brand aiming to maintain and expand your market presence, Derivate X is your strategic partner.
Let’s build a sustainable visibility engine that positions your brand exactly where your buyers search today and tomorrow.
Meet the founders
Apoorv Sharma: Co-Founder, LLM SEO Specialist
Shivanshi Bhatia: Co-Founder, Scaling Ops
Apoorv leads the SEO strategy at Derivate X with a focus on how Large Language Models (LLMs) like ChatGPT, Perplexity, and Claude are reshaping discovery for SaaS.
With a decade of SEO experience across multiple industries, he brings deep insight into organic growth in the AI era. Apoorv’s approach merges strong technical SEO with content strategies tailored for AI-generated responses.
His LinkedIn and X (Twitter) content reflect his unique positioning as one of the leading voices in LLM SEO today.
Shivanshi builds the operational engine that powers Derivate X, from onboarding to execution. With over 7 years of experience leading customer success and operations for SaaS brands, she brings structure, system-thinking, and ruthless execution to everything we do.
Her specialty lies in building repeatable, scalable processes that save time, drive results, and help teams focus on high-impact work. She’s also a powerful voice on X and LinkedIn, where she shares insights on scaling ops, retention, and execution.